Day Care Business, DayCare Business, Daycare Business Plan

7 Suggestions for an i Mom Friendly Web Site e commerce news and statistics

7 Tips for the Mother Friendly e-commerce website for news and statistics Internet was born as a medium dominated by men, but those days are behind us and the operators are requested to ensure that their websites are female friendly to facilitate the growth of the employed mothers-shop online for your family friends. Women now account for 51.7% of Internet use based on a 2005 study Luci marketing, but this is just the tip of the iceberg. When it comes to online shopping, women are clearly in the lead. According to a BizRate survey, women accounted for 62% of online purchases in the fourth quarter of 2004! The statistics should not be surprising, given that women are in employment, housing and many managers of financial decisions in the United States. According to the Small Business Administration, women now constitute 80 percent of consumer spending. At present, the purchase of more than half the cars sold in this country. Consistently buy more food, clothing and durable goods than men and have become the principal to make decisions in 75 percent of U.S. households. "Other studies show that women are less likely as men to use the Internet for entertainment, but I am looking for information, tips for the home, low prices and, especially, ease of use for the purchase online.Merchant StrategyThe the following seven recommendations will make your site for a home friendly online.1 busy moms. Make your website easy to navigate. A product should be readily available and only a few clicks, from anywhere in the website.2. Provide in-depth product information. The comparison of products, reports and comments can be added, the less likely it is your site to complete their research.3. Providing quality graphics. See and hear, of course, is the best way to examine and test a product, but the short time that he deserved luxury. A fast loading image quality is very desirable.4. They offer a selection. If your shop or on site, this is always sense.5. Maintain competitive prices. Internet facilitates the comparison of prices, if prices are too high, you will not be a secret. Check the prices of its competitors.6. They offer a variety of shipping options including gift. The women buy the vast majority of gifts for the family. Merchants who receive a gift bag of free advertising by word of mouth.7. Providing excellent customer service. If there is a problem, a refund or an application, there's nothing like a voice telephone.Personal StoryDuring last Christmas, I noticed a big stadium. I read in about 8 of us were sitting in council. Some of the men were watching sports on television, others were chatting, while my wife, mother-in-law and her daughter were in line at three computer terminals in a long table in the family room, all holiday purchases. Were compared with each other advice, have their credit card, and they arrived. Presents were collected, packaged and shipped across the country. My mother is entitled to credit for construction that could take the whole family together to move the computer in a room. Everyone had a great time. Make your online store for women and is easy to obtain a loyal customer for years to come.Rick David writes a column for the function Merchant America a nationwide provider of credit card, check and debit card Verification services for merchants. Rick writes a comedy column entitled, Do not laugh, anything can happen YouFor information online Click here.